Cole’s Wild Atlantic Chub Mackerel in Olive Oil


Sustainable purse seine method is used to fish these out of the Northern Atlantic for Cole’s (Coles). Each fish is hand skinned and de-boned before being tinned in olive oil.

125g tin

Pictured as patties mixed with tuna, onion, panch phoron, dill seed, mayo, mustard, egg, and breadcrumbs.

In stock

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Ingredients: Chub Mackerel (Scomber colias), Olive Oil, Sea Salt


  1. Joshua Olmsted (verified owner)

    This was definitely a “taste surprise” can of mackerel! What do I mean by this? When I first opened the tin I was pretty underwhelmed, the fish comes pretty loosely packed, it was a little all-over-the-place appearance-wise, and the oil is very pale. However, when I took a bite, “wow!” it’s some seriously tasty fish! The flavor is pretty mild, but very satisfying, just the right medium amount of “fish-y” and salty, no off flavors whatsoever. Also almost no aroma upon opening either. I would say that it’s a tad on the firm side, but comes apart pretty easily on the bite. I thought on first glance that I was going to *need* to spruce this up with some hot sauce (and after I got about halfway through I did), but it actually tasted great as it stands. I had it on a plain toasted english muffin, but given that the olive oil is not too flavorful, I think having it on buttered toast might be nice (the smooth creamy flavor of butter might go well with this fish). I think this could make a really good beginner can of mackerel for the uninitiated, boneless, skinless, and pretty mild (along with a decent saltiness) I could see someone nervous about tinned fish loving this. Overall for the money, this is a good solid value, I might personally prefer something more exciting in the mackerel world at this price point, like Nuri spiced mackerel, but this is still a very solid can from Cole’s.

  2. matt.hogue13 (verified owner)

    Very impressed by this tin. The appearance upon opening left a lot to be desired, but the flavor was outstanding. The fish was dense, yet broke apart fairly easily. It seemed like all the flavor was in the fish itself as the olive oil was on the thin side. As a straight from the tin consumer, this tin had everything needed for a tasty afternoon protein kick! Highly recommended!

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